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Vision, Misson and objective

  • Our Vision…..

    Providing and creating diversified and balanced funding programs to suit all segments of society.  

    Our mission….

    To integrate with the Ministry of Housing to implement its beneficiaries based programs and to provide professional investment and funding solutions ensuring proper housing to all segments of the society.

    Our Values….

    Justice - transparency - efficiency - responsibility - cooperation – leadership

    Strategic objectives….

    Shareholders objectives:

    • To contribute to achieve the plans and objectives of the national housing strategy.
    • To support the real estate funding and investment through effective partnership between the public and private sectors.
    • To increase the availability of housing solutions in quantity and quality.
    • To obtain the housing units in high quality and fast delivery.


    Internal processes objectives:


    • Preparation for the gradual transformation of the institutional work.
    • To develop, establish and automation the procedures of works using the latest techniques.
    • Ensuring continuous development to the work procedures; achieving the quality and efficiency.


    Financial Objectives:


    • To enhance the lending capacity of the capital through the investment.
    • To raise the collection rate to preserve the capital of REDF.
    • To activate financial and administrative performance indication programs for raising the work efficiency.


    HR Objectives:


    • To appoint qualified human resources.
    • To build an attractive institutional work environment.
    • Continuous training and developing skill of the working staff.